American Fitness Online Training

Online Personal Training Built Around You

Structured online personal training with coach-designed workouts personalized to your level, equipment, goals and progress. Train at home or in the gym.

The American Fitness app showing a personalized workout with exercises, sets, reps and built-in timers

The service

What is online personal training?

Online personal training combines two things: a structured training program, and a way to deliver it without needing to be in the same room as your coach. Instead of meeting a trainer for scheduled sessions, you follow a planned program on your own schedule — and your results feed back into that plan.

The key word is planned. You don't open the app each day and decide what to do. Your training week is already laid out: which exercises, how many sets and reps, and in what order. Each session is part of a sequence, so the work you do today connects to what comes next.

With American Fitness, that program is delivered through the American Fitness app. Your workouts are there when you walk into the gym or your living room, you record your sets, reps and loads as you train, and those results are what make your progress measurable instead of guesswork.

The difference

An online personal trainer vs a workout app.

A workout app and online personal training can look similar from the outside — both live on your phone. The difference is what they give you. A workout library gives you options. A training program gives you direction.

A workout library

A collection of workouts and exercises to choose from. Useful if you already know how to program your own training — but the decisions are all yours.

  • You pick what to do each day
  • No required connection between one session and the next
  • No baseline, so improvement is hard to measure

Structured online personal training

A planned program built for you, delivered through an app. The decisions are made by the programming — your job is to train and record the results.

  • A planned sequence — each session builds on the last
  • Starts from your actual training level
  • Accounts for the equipment you have
  • Your results are tracked, so progression can be measured

Personalization

How is the training personalized?

Personalization at American Fitness comes from two directions. Your coach designs the program — the structure, the exercise selection, the progression. The app records what you actually do — your setup information, your testing results, your logged workouts.

That distinction matters. The app doesn't pretend to be a coach, and the coach doesn't have to guess what you did last week. The program is designed around you, and the record of your training is always there to work from.

  • Training level

    Your program starts where you actually are — beginner to advanced — rather than at a generic starting point.

  • Home or gym equipment

    Workouts are built around the equipment you told us you have. If something isn't available, the app offers equipment-based alternatives that keep the purpose of the exercise.

  • Goals

    Strength, conditioning, muscle or general fitness — what you're training for shapes the program you're given.

  • Starting fitness testing

    Initial performance testing establishes a measurable baseline, so your starting point is recorded rather than estimated.

  • Logged workout results

    You record sets, reps and loads inside each workout. That history is what your coach and your progress views are based on.

  • Progress over time

    Because results are logged from day one, progress is something you can see — not something you have to feel.

Where you train

Can I train at home or in a gym?

Both. Where you train and what equipment you have is part of your setup — it shapes the program from the start rather than being a problem you solve later.

Training at home

Your training is built around the equipment you actually have at home — whatever that is. During setup you tell us what's available to you, and your workouts use exercises that fit that equipment. You don't need a specific piece of equipment to start.

Training in a gym

If you train in a full gym, your programming can make use of the equipment available there. And if a workout calls for something your gym doesn't have, the app offers equipment-based alternatives so you can still complete the intended work.

The process

How does online personal training work?

The process is simple on the surface. What makes it work is that each step exists for a reason.

  1. 01

    Choose a membership

    The membership decides how much direct coach access you have — from the full training system on its own, to coaching with chat and weekly check-ins.

  2. 02

    Complete your setup

    You share your experience, goals, and your home or gym equipment. This is what makes the program yours instead of generic.

  3. 03

    Establish your starting point

    Initial fitness testing gives your training a measurable baseline. Without one, there's no honest way to measure improvement later.

  4. 04

    Follow the structured program in the app

    Your training days are laid out for you — exercises, sets, reps and rest. You don't plan workouts; you do them.

  5. 05

    Log your workouts and results

    You record sets, reps and loads as you train. Logging is what turns effort into data your coach and your progress views can use.

  6. 06

    Track your progress

    Because everything is recorded from the start, you can see your training change over time — and so can your coach.

Coach access

How much access do I get to the coach?

"Online personal trainer" can mean very different things depending on the service, so it's worth being precise: at American Fitness, every membership includes the structured training system and the full app. What changes between memberships is how much direct access you have to your coach.

Silver

$29/ month

7 DAYS FREE · Cancel anytime

Structured training for people who are comfortable training independently.

  • Structured training program
  • Full American Fitness app access
  • Workout tracking & logging
  • Progress tracking and PRs
  • Fitness testing
  • Nutrition tools (food & water logging, personalized targets)
  • AI Nutrition Coach feedback once enough data is logged
  • Equipment-based exercise alternatives
  • Monthly challenges
  • Direct coach chat
Start 7-Day Free Trial
Most Popular

Gold

$79/ month

Everything in Silver, plus direct access to your coach.

  • Everything in Silver
  • Direct coach chat and support inside the app
  • Coach visibility on your training and progress
Start Gold

Platinum

$249/ month

Individualized coaching with the highest level of support and accountability.

  • Everything in Gold
  • More individualized, custom coaching
  • Higher-touch oversight of your training
  • Weekly WhatsApp check-in and support
Start Platinum

The tool

The app is where your training lives.

The American Fitness app is the tool that delivers the coaching — not the product itself. It's where your program shows up each training day, and where your results are recorded.

In practice that means: your workouts with exercises, sets, reps and built-in timers; logging and full workout history; progress tracking and personal records; fitness testing; nutrition tracking with personalized targets; cardio and activity tracking; and monthly challenges. Everything stays in one place, so your training record is always complete.

The American Fitness app showing a personalized workout with exercises, sets, reps and built-in timers
Steve Cohen, American Fitness coach, standing with crossed arms in the gym

The coach

Built from real coaching.

American Fitness online training is designed by Steve Cohen, a coach with more than 20 years of coaching experience. That matters because the system is built on real programming experience — how training is structured, how it progresses, and how it's adjusted to the individual — rather than being simply a collection of workouts put in an app.

FAQ

Questions, answered.

Ready to train with a plan?

Start with structured online training built around you.